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Toys and Games - India Research

The toys and games industry in India continues to record healthy growth. The primary factors fueling growth include higher disposable income among the country’s middle-class and entry of foreign players leading to availability of better quality products. An increased awareness on safety issues... View more
The toys and games industry in India continues to record healthy growth. The primary factors fueling growth include higher disposable income among the country’s middle-class and entry of foreign players leading to availability of better quality products. An increased awareness on safety issues, especially child safety, has prompted consumers to incline towards branded products. Toys falling under specific categories such as pre-school toys and scientific games that promote learning are also witnessing growth in demand. At the same time, a major portion of the toys and games market is dominated by the unorganised sector, which also means that the entire tax burden is borne by the organised section of the industry. The mobile and online gaming industry is also expanding rapidly due to an increasing number of Internet users in the country. However, the low Internet penetration level, especially in rural areas, leaves a lot of potential for growth. Hide this

Toys and Games - All India Research

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PC and Online Gaming in India 2015

Netscribes latest market research report titled PC and Online Gaming in India 2015illuminates the dynamics in the PC and online gamingbusiness in India. A surge in demand for digital entertainment has provided alternate entertainment mediums huge opp....

Online Games | Apr 21st, 2015 | by Netscribes

Industry : Consumer Goods

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$950

Gaming Industry in India 2010

Gaming is developing into one of the key growth segments in India with the country having majority of its population as youth. The market for gaming development in India is expected to witness growth of 30% and reach INR 19.4 bn by 2014. Mobile gamin....

Toys and Games | Nov 08th, 2010 | by Netscribes

Industry : Consumer Goods

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$400

Toys and Games Market in India 2010

The Toys and Games market is valued at INR 40 bn in 2010 and is expected to grow rapidly in the future. The perception towards toys and games as a necessity for all round development of child will drive the market. The report begins with an overvi....

Toys and Games | Jun 18th, 2010 | by Netscribes

Industry : Consumer Goods

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$400

Gaming Industry in India 2009

India has emerged as an ideal destination for game development....

Toys and Games | Jul 01st, 2009 | by Netscribes

Industry : Consumer Goods

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