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Laundry Detergent Market in India 2017

Laundry Detergent Market in India 2017

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$1,995.00
$1,995.00
  • May 04, 2017
  • 42 pages
  • Netscribes
Abstract

According to Netscribes, the detergent market in India is expected to grow from INR 151.89 bn in 2015 to INR 243.04 bn by 2020 at a CAGR of 9.86%.

On the basis of pricing, the organized detergent market can be divided into three categories, such as popular (economy), mid-range and premium. While Hindustan Unilever dominates the high priced premium and mid-range category, Ghari dominates the popular low-priced category.

Laundry Detergent Market in India Key Growth Factors

Rising income growth has led to an increased penetration of washing machines in India’s urban and rural households. This has created a massive opportunity for the laundry detergent industry.  In addition, new launches in laundry care are skewed towards high-priced powder detergents and high-quality hand wash detergents targeting urban consumers, which is boosting value growth for the overall detergent market.

Laundry Detergent Market in India Threats and Key Players

High competition in the market coupled with pricing wars is acting as a deterrent to the growth of the industry. Lack of product innovation and differentiation is another challenge for detergent manufacturers in India.

The use of certain chemicals and other toxic elements in detergents can potentially deteriorate purchase intent, which can hamper market growth.

While the laundry detergent industry in India is majorly captured by organized detergent or laundry brands, such as Hindustan Unilever Limited, Rohit Surfactants, Procter & Gamble and Nirma, unorganized local players continue to have a significant market share in rural areas and lower socio-economic groups.

What’s covered in the report?

  • The Indian detergent market size and growth forecast 2015 to 2020
  • Market segmentation by detergent brand and category
  • Trade analysis between FY13 and FY16-17
  • Qualitative analysis of the major drivers and challenges affecting the market
  • Competitive landscape and detailed profiles of major public and private players

Why buy?

  • To understand the current landscape, market outlook, major players and their strategic initiatives, and the key opportunities in rural and urban markets
  • Be informed regarding the key developments in the detergent market in India
  • Recognize major competitors' business strategies and market dynamics and respond accordingly

Customizations Available

With the given market data, Research on India offers customization according to specific needs. Write to us at support@researchonindia.com

 

 

 

Table of Contents
Slide 1: Executive Summary

Socioeconomic Indicators
Slide 2: Total Population (2010-2011 - 2019-2020), Population Density (2010-2011 - 2019-2020)
Slide 3: Sex Ratio (2005, 2010, 2015, 2020), Population by Age Group (2005, 2010, 2015, 2020), Urbanization Trend (2010-2011 - 2019-2020)
Slide 4: Total Fertility Rate (2005-2010, 2010-2015, 2015-2020), Infant Mortality Rate (2005-2010, 2010-2015, 2015-2020), Total Number of Births (2005-2010, 2010-2015, 2015-2020), Total Number of Death (2005-2010, 2010-2015, 2015-2020)
Slide 5: Total Literacy Rate (2001, 2011), Rural Literacy (2001, 2011), Urban Literacy (2001, 2011)
Slide 6: GDP at Market Prices (2010-2014), FDI (2010-2014), Inflation Rate (2010-2014), Unemployment Rate (2010-2014)
Slide 7: Access to Safe Drinking Water (2001, 2011), Exchange Rate (2010-2015)

Market Overview
Slide 8: Market Definition and Structure
Slide 9: Detergent Market size & Growth Forecast (Value-Wise; FY 2015 - FY 2020e) and Current Market Scenario
Slide 10: Player Wise Segmentation and Category Wise Segmentation

Trade Analysis
Slide 11 - Export of Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)} and Export of Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
Slide 12 - Export of Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Export of Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 13 - Import of Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)} Import of Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
Slide 14 - Import of Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Import of Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 15 - Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)} and Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
Slide 16 - Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 17 - Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)} and Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
Slide 18 - Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 19 - Export of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)} and Export of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
Slide 20 - Export of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Export of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
Slide 21 -Import of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)} and Import of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
Slide 22 - Import of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016) and Import of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)

Market Influencers
Slide 23: Market Drivers
Slide 24: Market Drivers Contd.
Slide 25: Market Challenges

Competitive Landscape
Slide 26: List of Major Players
Slide 27-40: Profiles of Major Players

Recent Developments
Slide 41: Key Recent Developments

Appendix
Slide 42: Research Methodology
List of Figures
Socioeconomic Indicators
1. Total Population and Population Density (2010-2011 - 2019-2020)
2. Sex Ratio (2005, 2010, 2015, 2020)
3. Population by Age Group (2005, 2010, 2015, 2020)
4. Urbanization Trend (2010-2011 - 2019-2020)
5. Total Fertility Rate (2005-2010, 2010-2015, 2015-2020)
6. Infant Mortality Rate (2005-2010, 2010-2015, 2015-2020)
7. Total number of Births (2005-2010, 2010-2015, 2015-2020)
8. Total number of Death (2005-2010, 2010-2015, 2015-2020)
9. Total Literacy Rate (2001, 2011)
10. Rural Literacy (2001, 2011)
11. Urban Literacy (2001, 2011)
12. GDP at Market Prices (2010-2014)
13. FDI (2010-2014)
14. Inflation Rate (2010-2014)
15. Unemployment Rate (2010-2014)
16. Access to safe drinking water (2001, 2011)
17. Exchange Rate (2010-2015)

Market Overview
1. Market Definition and Structure
2. Detergent Market Size and Growth Forecast (FY 2016- FY 2020e)
3. Detergent Market Segmentation

Trade Analysis
1. Export of Laundry Soaps {Value-Wise; FY 2013-FY 2016-2017(Apr-Dec)}
2. Export of Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
3. Export of Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
4. Export of Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
5. Import of Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
6. Import of Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
7. Import of Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
8. Import of Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
9. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
10. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
11. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
12. Export of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
13. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
14. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
15. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
16. Import of Degreasing Preparations Not Having Basis of Soaps / Other Organic Surface Active Laundry Soaps - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
17. Export of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
18. Export of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
19. Export of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
20. Export of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)
21. Import of Other Washing Preparations and Cleaning Preparations {Value-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
22. Import of Other Washing Preparations and Cleaning Preparations {Volume-Wise; FY 2013 - FY 2016-2017 (Apr-Dec)}
23. Import of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Value-Wise: FY 2015 and FY 2016)
24. Import of Other Washing Preparations and Cleaning Preparations - Region-Wise Segmentation (Volume-Wise: FY 2015 and FY 2016)

Competitive Landscape
1. Financial Snapshot (Only Public Companies)
2. Key Business Segments (Only Public Companies)
3. Key Geographic Segments (Only Public Companies)
List of Tables
Competitive Landscape
1. List of Major Players
Companies Covered
Public Companies
1. Godrej Consumer Products Ltd.
2. Hindustan Unilever Ltd.
3. Jyothy Laboratories Ltd
4. Rohit Surfactants Pvt. Ltd.
5. Fena Pvt. Ltd.
6. Nirma Ltd.
7. Procter & Gamble Home Products Ltd.
8. Reckitt Benckiser (India) Ltd.